Asset managers have been trying to be all things to all people on sustainability. But time is quickly running out and firms are under increasing pressure to pick a side.
17 April 4mins
Cool, calm and collected: marketing amid turbulence
Moments of external turbulence should prompt internal reflection. What are the values and beliefs that ground your business? What commitments have you made to your clients, to your team, and to your long-term strategy Marketing teams should start by convening internally: revisit your brand pillars, your client promises, and your mission statements. These are your anchor points.
10 April 2mins
Introducing Alpha Agency – the new name for White Marble Consulting
We are delighted to announce our new name: Alpha Agency—a fresh identity that sets the stage for an exciting future. In September, we were proud to share the news we had joined the Alpha Group, a leading global provider of specialist consulting services for the financial services industry.
12 December < 1min
Fashion & Finance – When two worlds collide
As NYC buzzes with news of the latest fashions at New York Fashion Week (NYFW), it's exciting to…